NEWS
Adina Barrack Plaza Perth completes $4 million refurbishment
Located in the heart of the Perth CBD, Adina Barrack Plaza Perth has completed a comprehensive 4 million dollar refurbishment that elevates its serviced apartment offering for corporate, leisure and long-stay guests. The upgrade, led by owner Serene Capital with design and turnkey delivery by Hospitality International, touches every part of the property, from guestrooms to public spaces and back-of-house areas. Enhanced technology, refreshed interiors and improved comfort levels aim to position the hotel as a competitive option in the city’s core accommodation market. The property’s spacious apartment layout and proximity to major transport and education hubs remain key drawcards.
All studios and apartments at Adina Barrack Plaza Perth have been redesigned with water-inspired elements that echo the brand’s relaxed Australian aesthetic. A signature feature of the new look is the custom designed 2m x 2m square king beds, built with pocket springs, memory foam and breathable fabrics to enhance sleep comfort. Striking herringbone carpets, refreshed feature walls, updated bathrooms and kitchens, and new outdoor furniture complete the refurbishment of the accommodation product. According to Serene Capital CEO and co-founder Glen Boultwood, the property now offers some of the largest average serviced apartment sizes in the city, reinforcing its appeal for guests seeking more residential-style stays.
The technology uplift includes new smart TVs in all apartments, upgraded Wi-Fi to support work and entertainment needs, new door lock systems and improved air conditioning across the building. Behind the scenes, there has been a full overhaul of FF&E and back-of-house infrastructure, supporting operational efficiency as demand patterns in the Perth market continue to evolve. The revitalised lobby is designed to create a smoother arrival experience and a more contemporary first impression for both business and leisure travellers.
Apartment sizes ranging from 32 square metres to 101 square metres, combined with large balconies overlooking West Perth and Northbridge, reinforce the property’s positioning as a spacious, residential-feel option in the CBD. The hotel’s location near the new ECU city campus, Perth Underground Station and key cultural landmarks makes it suitable for corporate travellers during the week and leisure guests on weekends. With its upgraded product and layouts that support families and extended stays, Adina Barrack Plaza Perth is targeting a broad mix of segments, including university visitors, long-stay corporate guests and small groups looking for self-contained accommodation with hotel-style services.
Source: TFE Hotels
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