NEWS
Noble Opens 124-Key StudioRes by Marriott in Newnan, Georgia
Noble Investment Group has opened StudioRes by Marriott Newnan, expanding its branded long-term accommodations platform in Newnan, Georgia. The 124-room property is positioned near major employers and healthcare centers to meet demand for extended-stay lodging. Amenities include a 24-hour fitness facility and a functional, value-driven design. The opening strengthens Noble’s presence in high-growth markets where flexible stays and operational efficiency are priorities.
The debut of StudioRes by Marriott Newnan adds momentum to Noble’s strategy of scaling service-light, flexible accommodations that perform across cycles. The brand’s fast-to-market prototype emphasizes operational efficiency and scalability, aligning with regional fundamentals such as workforce mobility and a widening rent-versus-own gap that sustain demand for apartment-style rooms. The Newnan hotel brings a residential feel with practical spaces for longer stays while maintaining brand standards and consistency under the Marriott umbrella. The investment sits within Noble’s broader platform, with the Atlanta-based firm led by Mit Shah and a track record exceeding $6 billion in travel and hospitality real estate over three decades. Execution discipline remains central, reflected by Ben Brunt’s focus on institutional-grade assets and by continued development activity, including September groundbreaking on a tenth StudioRes at McGowin Park in Mobile, Alabama. By clustering near employment centers and healthcare hubs, the Newnan location is designed to capture extended-stay demand while delivering durable cash flow and long-term value for investors.
Source: Noble Investment Group
TAGS
By using the website, you agree to the use of cookies in accordance with your browser settings.
Privacy Policy